September 2010
87 posts
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Sep 14th
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Sep 14th
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“For new store openings, Kiehl’s works to understand its new location and...”
– What do yo think? In the age of Foursquare, what are 3 ways Kiehl’s can turbo-charge its tried and tested location-based guerrilla marketing?
Sep 14th
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Sep 14th
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Sep 14th
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“From CSR to CSW, Corporate Social Responsibility to Corporate Social Web.”
– A signature campaign defined. Coming soon to your favorite brand, from your sociology hackers at Ripple100…
Sep 9th
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Sep 9th
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Sep 9th
“It’s rooted in helpfulness, not marketing.”
– @JayBaer of Convince and Convert talks up Western River Expeditions email, blogging, and social sharing campaign. They’ve collected more than 1,100 stories in 4 months.
Sep 9th
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Sep 9th
“Microsites, built quickly and easily refreshed with new content, are SEO...”
– Acquia’s Lynne Cappozzi on Open Source Social Publishing for Marketers.
Sep 9th
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Sep 9th
“The old, impression-based advertising model in social apps doesn’t work...”
– @w3i’s Rob Weber on What Advertising Strategies Work With Social Apps. Several mentions here of one of our fave companies AppSavvy.
Sep 9th
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Sep 7th
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Sep 3rd
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Sep 3rd
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Sep 3rd
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Sep 3rd
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Sep 3rd
1 note
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Sep 3rd